FLIP — Brand Identity 
FLIP is an investment accessory that offers different types of advice with benefits that adapt perfectly to the clients' needs. The brand should be minimalist and modern, in order to print in a visual identity all the personality that FLIP needs to stand out in the market and consolidate itself as one of the most important companies in its segment. There were multiple drafts and studies until you see the final result. The font was developed exclusively for this project, reinforcing the originality and studies for application in the visual identity.

Designer: Klayton Fadul
Creative Director: Tanous O'Azzi
Created by @otopramarcas 

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